Souter Investments
is one of the UK’s leading family investment offices specialising in private equity

Fullers Group & 360 Discovery Cruises

Fullers Group & 360 Discovery Cruises

Vintage: April 2009

Sector: Transport

Location: Auckland, New Zealand

Type: Acquisition

Souter Role: Lead Investor, Majority Stake

Souter Director: No

Status: Current

The ferry arm of our New Zealand InMotion transport group, Fullers and 360 Discovery Cruises combine to form the largest ferry company operating in New Zealand’s largest transport market, Auckland. Fullers operates commuter services and tourism experiences, carrying over 5 million passengers per annum on Auckland Harbour and the Hauraki Gulf.  Founded in 1981 by George Hudson and Douglas Hudson, who remains with the business as CEO today, Fullers currently operates a fleet of 19 vessels.

Fullers’ tourism products serve the most iconic tourist locations in the North Island of New Zealand, including Coromandal, Rangitoto Island and Waiheke Island.  The business also operates the Waiheke Bus Company, providing scheduled urban, charter and tourist bus services on the island.

Fullers is currently investing in a fleet modernisation programme to support future growth plans with two new 34 metre, 350 passenger capacity catamarans due to enter service at the start of 2017