Souter Investments
is one of the UK’s leading family investment offices specialising in private equity

Vintage: June 2011

Sector: Transport

Location: Warsaw, Poland

Type: Start-up

Souter Role: Lead Investor, Majority Stake

Souter Director: Yes

Status: Current is an internet based intercity express coach operator headquartered in Warsaw, Poland offering great value travel across Poland and Central and Eastern Europe. launched commercially in June 2011 with 18 vehicles connecting the main Polish cities and international capitals such as Berlin, Prague, Bratislava and Vienna. On launch,’s online sales model and dynamic pricing strategy, combined with its fleet of branded, high capacity and premium quality coaches, offering amenities such as free Wi-Fi, electric charging points, air conditioning, toilets and leather seats were transformational in the market.

Since its launch, has become a national brand, growing rapidly to offer the only comprehensive national network of express services and extending its international reach to add additional destinations, such as Budapest.’s customer service is of an extremely high standard, with more than 98% of customers reporting that they were “satisfied” or “very satisfied” with the Company’s services.

To date, has served more than 18 million customers generating large volumes of new intercity travel movements. In a recent survey, over 20% of’s passengers stated that they would not have made their journey had not existed. Today carries more than 5 million passengers per annum and serves over 55 Polish towns and cities and 34 international locations.


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Our European group of transport businesses are high growth, dynamic companies operating in rapidly developing markets. Since Sir Brian had the idea of launching in 2011, Souter Investments have been committed and supportive partners, driving us to develop our businesses at pace whilst understanding that growth and innovation take time and don't always track in a straight line. Their experience, vision and operational knowledge has been critical in helping us to develop businesses that are market leading brands and enjoy high levels of customer satisfaction and trust.

Barry Pybis, Chief Executive, European Express Bus